Beyond the stager… How a homeowner can help sell their home.

So you’ve decide to sell your home. As you prepare for the professional photography and video walking tour from Joseph Stanford Photography, it’s time to consider how your home looks to the buyers that will visit. Sitting down in your living room and looking around you see the evidence of a life lived in your home. All your memories and stories are seen in pictures, art projects and mementos. You know you need to depersonalize, and perhaps declutter, but you have no idea how or where to start. This is where a professional stager can help. There is often a misconception of what a home stager does. Most people have only seen stagers on TV showing up to put furniture in vacant homes. While stagers do help with vacant homes, they can also help sellers who are still living in the home. A home stager will help you learn what is decorative and what is clutter. No one likes to think of their home has cluttered. I know…it’s hard. But the truth is that no one is going to love your things as much as you do. The professional stager can walk through your home and help you edit where necessary. They can offer ideas to update your look with simple changes. Often removing a few pieces of furniture can open up a room and help it appear much larger…something buyers like. But the best stager in the country can’t help a home that isn’t prepared for their services.

A beautifully staged room on top of stained carpet just looks like….well, like lipstick on a pig. The homeowner can take some concrete steps both before and after the stager has been involved to ensure the buyers see the home in its best light. A little effort can result in thousands of dollars at the closing table. Before we arrive to take your professional pictures, Joseph Stanford Photography has a few suggestions to maximize your ability to attract top dollar offers. Tips and Tasks for the Homeowner * Landscaping and yard clean-up * Window washing * Shampoo carpet and deep clean house * Touch up paint and other signs of wear * Brighten rooms with natural light and lighting * Remove dated colors and wall paper Any seller can benefit from consulting with a professional home stager and we at Joseph Stanford Photography will work with you and your stager to ensure the highest quality photography and video for your listing. There is a reason that new home builders have beautifully appointed model homes. They know that buyers can visualize their lives in that environment and will pay more for the property than a vacant home. Your home can also enjoy these benefits with a stager. You will prepare your home to sell for the highest possible sales price by bringing the idea of “curb appeal” inside and out.

Joseph Stanford Photography